Financial education never tasted so good.

Tasked with elevating an otherwise dry topic for Capital One, I infused energy into their existing scripts by injecting a fun, lighthearted vibe, then wrapped it all in an intentionally lo-fi “anyone-could-have-made-this” package for a relatable feel.

As a bonus, we filmed a unique channel ident for our creative agency. Working as a two-person team, the Creative Director and I put our hands together (literally), and utilized a sneaky filming technique to capture this ident in one trick shot—all in less than 20 minutes.

My Role

I contributed to refining the scripts, as well as directed, filmed, and edited. I ate some cookies.

Noteworthy

Both spots have a combined 2.5+ million views on TikTok alone.